Creative entrepreneur Craig Wilkinson has taken up a new role at a marketing agency.
Craig, founder of management company Wilkinson Collective which includes businesses such as Barlaston restaurant Lunar Wedgwood, has become a non-executive director at Dash Agency, based in Telford.
The strategic collaboration marks a significant step for both entities, leveraging Craig’s extensive experience to grow further Dash Agency’s innovative approach to marketing and creative solutions.
Reflecting on his decision to join, Craig said: “The work that Dash has delivered has impressed me, the team impresses me, and I know that they have huge potential with the talented Sam Deakin leading the way.”
Craig and Dash Agency have worked together closely for the last 24 months, producing work for Wilkinson Collective’s businesses which also include Coalition, which has an office in Stafford, immersive experience creators Funicular Productions, and workforce management platform iZERO.
Sam Deakin, Founder and Managing Director of Dash Agency, said: “Having Craig join Dash as a non-executive director is a significant milestone for us.
“His deep industry knowledge and business acumen perfectly aligns with our mission to push creative boundaries and drive growth.
“We’re excited about the guidance he will bring to help take our agency to new heights.”
