Stoke-on-Trent’s only dedicated tourism office will officially open on Monday, bringing visitor information services back to the city.
The facility at Longton Exchange was initiated after centre manager Chris Ward discovered the city no longer had a dedicated tourist information point available to visitors.
Developed with support from Visit Staffordshire and Visit England, the tourism office will provide information on local attractions, events, accommodation, shopping, dining, heritage sites and family activities across the city and county.
Chris said: “Stoke-on-Trent has a rich heritage and so many fantastic attractions, from Gladstone Pottery Museum and Duchess China to independent businesses, cultural venues and family attractions across all six towns.
“Longton itself attracts visitors from across the country, particularly those wanting to visit the home of The Great Pottery Throw Down, alongside the many historic and cultural attractions within the town.
“Creating a central point where visitors can access information while exploring the area felt like a natural step forward. Longton Exchange is about far more than shopping, it’s about supporting the wider community, promoting local pride and helping drive footfall into Longton and Stoke-on-Trent as a whole. We are incredibly proud to now be home to the city’s only tourism office.”
The new tourism office is located at the front of the Longton Exchange Management Suite, in Longton’s town centre.
