David Breese who has been apointed as Newcastle-under-Lyme BID Business Engagement Officer.
David Breese who has been apointed as Newcastle-under-Lyme BID Business Engagement Officer.

New Business Engagement Officer welcomed by Newcastle-under-Lyme BID  

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Newcastle-under-Lyme Business Improvement District (BID) has expanded its team with the appointment of a Business Engagement Officer. 

As a former small business owner on the outskirts of Newcastle-under-Lyme, David Breese brings over two decades of entrepreneurial experience and intimate knowledge of the town to the role. 

He will serve as a bridge between the BID team and the town’s businesses, particularly those who contribute to the BID levy. 

His responsibilities include facilitating communication of BID initiatives, offering support to local businesses, and gathering feedback to ensure informed decision-making. 

Additionally, David will play a pivotal role in fostering connections between businesses and key town centre partnerships, such as the Borough Council and Staffordshire Police

“We are thrilled to have David our team,” said Charlotte Pearce, BID Manager. “His deep understanding of the town’s dynamics, combined with his extensive business experience, makes him an invaluable asset. 

“David’s commitment to Newcastle-under-Lyme’s growth and his passion for its success align perfectly with the BID’s objectives.” 

David added: “Newcastle-under-Lyme is in my heart, and I want to help make it a special place for all the businesses and visitors.” 

David will be making visits throughout the town over coming weeks but can also be contacted via [email protected].  

Hayley Johnson

Senior journalist with over 15 years’ experience writing for customers and audiences all over the world. Previous work has included everything from breaking news for national newspapers to complex business stories, in-depth human-interest features and celebrity interviews - and most things in between.

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