Royal Stafford assets are being sold off. Photo: John Pye.
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Asset sell off begins as Royal Stafford formally enters liquidation

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Around 350,000 items of tableware as well as plant and machinery are being sold off by Royal Stafford liquidators.

RST Limited, which traded as Royal Stafford, formally entered liquidation last week after announcing its closure with immediate effect at the start of February.

Directors cited a ‘dramatic’ reduction in orders and an increase in energy costs as reasons why it was left unable to trade.

Mustafa Abdulali and Neil Dingley of Stoke-on-Trent insolvency firm Moore Recovery have been appointed as Joint Liquidators.

And John Pye Auctions will be responsible for the sale of the business, stock and plant and machinery.

Among the completed wares for sale include around 350,000 items of handmade ceramics, pottery and china.

There are also a number of pieces of unglazed biscuit stock and raw materials to sell, as well as machinery from the full production facility.

Auction dates are to be confirmed.

Some of the unglazed biscuit stock. Photo: John Pye.

Gary Harper, Business Assets Valuer at John Pye, said: “This closure and liquidation and insolvency marks possibly the end of major production in The Potteries of household ware.

“The range of assets we have on site, in what was a full production facility, have everything from the slip to pressing, decoration, glazing and firing.

“We can cater for a complete production facility or if parties are desirous of looking at elements of that, we can at this stage look to accommodate prospective buyers who are coming to us from a number of different avenues.”

He added: “I do anticipate there will be a lot of further interest in the assets we have here. We have a window of opportunity probably extending to two months to clear the assets from the site so it will require timely attendance by parties to reach out to us and then we can arrange viewings and inspections.”

Machinery and equipment is also being sold.

The Royal Stafford brand was established in 1845, and the company was one of the few remaining traditional pottery manufacturers in North Staffordshire. 

It has traded from its factory in Burslem, Stoke-on-Trent, since 2007.

Eighty-three jobs have been lost with the closure.

Anyone interested in the assets should email [email protected]

Hayley Johnson

Senior journalist with over 15 years’ experience writing for customers and audiences all over the world. Previous work has included everything from breaking news for national newspapers to complex business stories, in-depth human-interest features and celebrity interviews - and most things in between.

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