Pictured at yesterday's launch of The Potters Bank are (from left to right): Staffordshire Chambers Interim Chief Executive Chris Plant, Just Credit Union Chief Officer Karen Farrow, businessman James Adams and City Council Cabinet Member Councillor Sarah Jane Colclough.
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Businessman helps launch new credit union for Stoke-on-Trent

1 min read

The founder of a mortgage brokerage has led a project to launch a new credit union in Stoke-on-Trent.

The Potters Bank was launched yesterday, designed to combat illegal lending and provide safe, affordable financial services to city residents.

The initiative was born from a conversation between James Adams, founder of Newcastle-under-Lyme-based My Simple Mortgage, and Stoke-on-Trent City Council.

Their shared concern over the closure of high street banks and Post Office branches – and the rise of payday lenders and loan sharks – sparked a plan to bring community banking back to Stoke.

The Potters Bank offers residents a secure place to save and access low-cost loans.

The city has been without a credit union for nearly two decades and the city council has said the need for ethical financial alternatives has grown significantly during that time.

James said: “We wanted a financial solution for the people of Stoke, provided by the people of Stoke.”

The Potters Bank will be operated by not-for-profit organisation Just Credit Union.

Chief Officer Karen Farrow said: “We operate in a similar way to a bank, but we’re owned by our members and run for their benefit. We offer access to low-cost, affordable loans and a safe home for savings.”

Councillor Sarah Hill, cabinet member for finance, anti-poverty and corporate services at Stoke-on-Trent City Council, said: “This is great news for the city because it is all about providing low-cost, safe loans and helping people avoid the trap of dangerous debt.

“It’s also about helping those people who most need support and sits alongside the wide-ranging help we provide to combat the cost-of-living crisis through campaigns such as Help is at Hand.” 

Hayley Johnson

Senior journalist with over 15 years’ experience writing for customers and audiences all over the world. Previous work has included everything from breaking news for national newspapers to complex business stories, in-depth human-interest features and celebrity interviews - and most things in between.

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